The “BRAND ESSENTIALS” define the core values of the Faber-Castell brand. They form the basis of what we do and how we do it – both within the company and in dealings with our customers, business partners, society and the environment.
By preserving the core values of our brand, Faber-Castell remains unique throughout the world. Our Brand Essentials form the foundation for consistent brand management. They help us establish clear structures and guidelines and link and combine all areas of the company. In this way, we ensure sustainable growth.